Privacy policy

Privacy Policy

Last updated: November 25, 2025

Serenti Moda operates this store and website, including all information, content, features, tools, products, and services in order to provide you, the customer, with a curated shopping experience (the “Services”). Serenti Moda uses Shopify technology to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase or other transaction through the Services, or otherwise communicate with us. In the event of any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy shall prevail with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand how your personal information is collected, used, and disclosed as described herein.

Personal Information We Collect or Process

When we use the term “personal information,” we refer to any information that identifies you or can reasonably be linked to you or another individual. Personal information does not include anonymized or de-identified data that cannot reasonably identify or be linked to you.

Depending on how you interact with the Services, where you reside, and as permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from such information:

Contact Details: including your name, billing address, shipping address, telephone number, and email address.
Financial Information: including credit card numbers, debit card numbers, payment card information, bank account details, transaction details, payment method information, payment confirmation, and other payment-related data.
Account Information: including your username, password, security questions, preferences, and settings.
Transaction Information: including items viewed, added to cart, saved to wish lists, purchased, returned, exchanged, or cancelled, as well as previous transactions.
Communications with Us: including information you provide when communicating with us, such as customer service inquiries or complaints.
Device Information: including information about your device, browser, network connection, IP address, and other unique identifiers.
Usage Information: including information regarding how and when you access or interact with the Services.

Sources of Personal Information

We may collect personal information from the following sources:

Directly from You: when you create an account, visit or use the Services, contact us, or otherwise provide information to us.
Automatically Through the Services: including information collected from your device through cookies and similar technologies when using our websites or services.
From Service Providers: including vendors engaged to support certain technologies or process information on our behalf.
From Business Partners and Other Third Parties.

How We Use Your Personal Information

Depending on how you interact with us and the Services you use, we may use your personal information for the following purposes:

Providing, Personalizing, and Improving the Services

We use your personal information to provide the Services, including fulfilling contracts with you, processing payments, managing orders, remembering preferences, sending account notifications, facilitating returns or exchanges, creating and maintaining accounts, arranging shipping, enabling reviews, and delivering a personalized shopping experience.

Marketing and Advertising

We may use your personal information for marketing and promotional purposes, including sending promotional emails, text messages, or postal communications, and displaying advertisements about products or services on our Services or third-party websites.

Security and Fraud Prevention

We use personal information to authenticate accounts, provide secure shopping and payment experiences, detect and investigate fraudulent or illegal activity, and maintain the safety and integrity of our Services.

If you create an account, you are responsible for maintaining the confidentiality of your login credentials. We strongly recommend that you do not share your username or password with anyone.

Communications with You

We use your personal information to provide customer support, respond to requests, and maintain our business relationship with you.

Legal Reasons

We may use your personal information to comply with applicable laws, respond to lawful requests from authorities, participate in legal proceedings, enforce our Terms and policies, and protect the rights of Serenti Moda and others.

How We Disclose Personal Information

We may disclose your personal information in certain circumstances for legitimate purposes, including:

With Shopify, vendors, and service providers acting on our behalf, such as payment processors, cloud storage providers, customer service providers, shipping partners, and analytics providers.
With marketing and advertising partners to provide advertising and personalized marketing services.
When you direct us, request us, or otherwise consent to disclose information to third parties.
With our affiliates and corporate group entities.
In connection with business transactions such as mergers, acquisitions, insolvency proceedings, or legal compliance obligations.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information regarding your access to and use of the Services in order to provide and improve the Services.

Information submitted through the Services may be transmitted to and shared with Shopify and third parties located in countries outside your own jurisdiction.

Additionally, we may use advanced Shopify features that incorporate data derived from your interactions with our store, other merchants, and Shopify itself. In these cases, Shopify is responsible for processing your personal information for such purposes.

For more information about Shopify’s privacy practices and your rights, please refer to Shopify’s Consumer Privacy Policy and Shopify’s Privacy Portal.

Third-Party Websites and Links

The Services may contain links to websites or platforms operated by third parties. If you access external sites, we encourage you to review their privacy and security policies.

We are not responsible for the privacy, security, accuracy, or reliability of third-party websites or services. Information shared in public or semi-public areas, including social media platforms, may be visible to others without restriction.

Children’s Data

The Services are not intended for minors, and we do not knowingly collect personal information from children under the age defined by applicable law in your jurisdiction.

If you are a parent or legal guardian and believe a minor has provided us with personal information, please contact us to request deletion.

As of the effective date of this Privacy Policy, we do not knowingly “sell” or “share” personal information of individuals under 16 years of age, as defined under applicable law.

Security and Retention of Information

No security measure is perfect or impenetrable, and we cannot guarantee absolute security. Information transmitted to us may not always be secure during transmission, and we recommend avoiding insecure channels for sensitive communications.

We retain personal information for as long as necessary to maintain your account, provide the Services, comply with legal obligations, resolve disputes, and enforce agreements or policies.

Your Rights and Choices

Depending on your place of residence, you may have some or all of the following rights regarding your personal information:

Right of Access: Request access to personal information we hold about you.
Right to Deletion: Request deletion of your personal information.
Right to Rectification: Request correction of inaccurate personal information.
Right to Data Portability: Request a copy of your personal information and transfer to another provider.
Right to Object to Personalized Advertising: Object to the sale, sharing, or use of your information for targeted advertising purposes.
Communication Preferences: Opt out of promotional communications at any time using the unsubscribe option in our emails.

Additional Rights for UK and EEA Residents

Subject to applicable law, individuals in the UK or European Economic Area (EEA) may also have the right to:

Object to or restrict processing of personal information.
Withdraw consent where processing is based on consent.

You may exercise your rights by contacting us using the information provided below.

We will not discriminate against you for exercising your rights. We may need to verify your identity before processing requests.

Complaints

If you have concerns regarding how we process your personal information, please contact us using the contact details below.

Depending on your location, you may also have the right to lodge a complaint with your local data protection authority.

International Transfers

Your personal information may be transferred, stored, and processed outside your country of residence.

Where required by law, transfers outside the EEA or United Kingdom will be protected through approved transfer mechanisms such as the European Commission’s Standard Contractual Clauses or equivalent UK safeguards, unless the destination country has been recognized as providing an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal obligations, or operational requirements.

We will publish the updated version on this website, update the “Last updated” date, and provide notice as required by applicable law.

Contact

Store Name: Serenti Moda
Email: info@serentimoda.com
Phone: +31 6 83494712
Contact Page: Click here
Address: Van Eesterenplein 9, Leeuwarden, Friesland, 8918 DC, The Netherlands

Our customer service is available Monday to Friday, from 9:00 AM to 5:00 PM (Madrid Time).